Want to Know What Someone Means? Ask!

April 30, 2008 | 11 Comments

You may remember when I introduced the concept of the Listing Conversation, as opposed to the traditional Listing Presentation. I hope that you have been conscientious about trying to engage your potential clients more, and not just talking at them.

You may be wondering, “Well, I want to have more conversation with my clients, but they just won’t talk to me. They won’t tell me what they really mean. If I could only get them to tell me what they really mean, then both our lives would be much better. How do I get them to tell me what they really mean?

I’m glad you asked. . .

Referees are Trained to Be Brief and Meaningful

As a basketball referee, interactions with coaches are entirely unavoidable. I know that, at some point during a game, I am going to have at least one interaction with each coach. Sometimes, these interactions are emotional (go figure).

When it comes to interaction with coaches, referees are trained to always keep two things in mind– Don’t initiate an exchange, and be brief when you do have to have one. As a basketball referee, the LAST thing I want to do is get into some sort of protracted conversation with a coach. The reasons for this are many, but most of them have to do with my own self-preservation. :-)

I can almost hear you thinking, “So if referees are trained not to have conversations, how are you supposed to help me have more conversations with my clients?”

Glad you asked. While, on the one hand, referees are trained to be brief, they are also trained to be very meaningful. When you are forced to be brief, you don’t have time to waste trying to figure things out. You need to know what the coach means so that you can properly address it.

The Question is the Best Weapon in a Conversation

One the most valuable lessons I have ever learned in officiating is to use the question to my advantage. Here’s a very common example that has saved my butt on more than one occasion:

COACH: C’mon ref, the foul count is 6-1 against us. What’s going on?

(This is a very common exchange between referees and coaches. Coaches always notice the foul count when it is not in their favor, especially when the spread is 3 or more fouls. NO ANSWER IN THE WORLD is going to satisfy the coach. In fact, the coach usually doesn’t want a response to this question, he is really just trying to vent frustration. Here is where the question is powerful. . .)

REF: What do you mean, coach?

(The response to THIS question determines how I would handle the situation. Without the answer to this question, I have no idea what the coach is after, so I have no idea how to appropriately respond. The coach might say this:)

COACH: They are killing us on that end, and we aren’t getting any calls.

(Such a response is common, and it is merely a show of frustration at a perceived lack of officiating consistency. No problem, I can just say. . .)

REF: I hear you coach, we’ll make sure we watch that action.

(Short, sweet, and everyone goes on their merry way. He has vented, and I have acknowledged it. End of story. A different answer from the coach would require a different response on my behalf. . .)

COACH: You guys have been missing calls all night! You’re terrible!

(The response to this one is easy. . .)

REF: TWEEEEET! Technical foul.

Without asking the coach for that initial explanation, there is no way to know what his true motives are, so you run the risk of acting inappropriately to the situation. Acting inappropriately can cause a lot of problems that are completely unavoidable. Had I reacted with an immediate technical foul, the coach would have every right to be upset, and so would my supervisor.

The simple act of asking another question can make a world of difference.

Applying the Lessons from Roundball to Real Estate

So now you know how referees use one simple question to get meaning out of their interactions with coaches. Obviously, this same technique can be applied to your interactions with potential clients, buyers or sellers.

I’m going to share with you how I think this technique can be used in another post on Friday. I would like to be able to use your input and suggestions in that post; it would be more beneficial if we could all learn from the experiences of each other.

So let’s all help each other out. Leave a comment on this post on how you might use a question to find out how to better meet the needs of your potential clients. Better yet, if you have a story you can share as to how you have approached these situations, let us know! If you don’t want to leave a comment, you can even email your suggestions or stories to me at Daniel [at] StrongTeamRealtors.com. I would love to be able to share YOUR input and insight.

So. . .what would YOU do? What questions would YOU ask, and WHY?

More Conversation, Less Presentation

April 1, 2008 | 3 Comments

In my last episode of Real Estate in Black and White, I introduced the idea of the “listing conversation.” This would be different from what every real estate professional currently knows as the “listing presentation.”

The listing presentation is part of the core competency of every REALTOR. Well, I guess that’s not completely true, there are those who work exclusively for buyers. If you are one of those people, then just insert the word, “buyer” for the words “listing,” and “seller.” The same concepts still apply.

What We Know About Listing Presentations, and Why It’s a Problem

Very early on in our real estate careers, we are either taught explicitly, or we learn through example, to “get the listing.” Typically, this means that a potential seller contacts us about listing the home. We go over to the person’s home, CMA (or BPO or whatever you want to call it) in hand, and we “present” to the seller the reasons why they should list the home with us. There are a million variations to this dog and pony show, but all of them have as their focus the same end game– getting the listing.

The problem with that is that it ignores the fundamental reason why the seller called us in the first place– the seller wants our help.

Huh? What? I thought that the seller wanted to sell the house. True– sort of.

The seller might want to sell the house, the seller might just want you to come in and offer your price opinion so that they can go and list with their friend or sell it as a FSBO. Heck, there are dozens of reasons why the seller might have called you, but they all boil done to one simple thing– the seller wants our help.

We Can Help Ourselves by Helping Our Clients

I hear REALTORS complain (I’ve done it myself), about being duped by a potential seller who, after a listing presentation and a hollow promise, went out and listed the home with a friend or relative, or did a FSBO. The reality is that we blame the seller because it is easier than putting the blame where it squarely belongs– on ourselves.

The reason why we are so easily fooled, and the reason that sellers know we can be easily fooled, is that the people know that REALTORS have a tendency to be quite self-absorbed. That comes as a byproduct of a life and work-style in which we are Kings and Queens of our own castles. How often have you been told– “You are your brand. You are selling yourself.” We tend to focus on ourselves A LOT.

That’s okay, sometimes. There are times, however, when our attention should be turned outward. Interaction with clients is one of those times, and interaction with potential clients is most certainly one of those times.

How to Solve the Listing Presentation Problem

The problem with the listing presentation, is that it is all about the agent, not about the seller. The whole idea of a presentation is that it is one person telling another person information. There is little or no dialogue, there isn’t even any thought given to dialogue. We get so wrapped up in presentation and “getting the listing” that we forget that the seller invited us. The seller asked us to be there. Don’t we owe it to ourselves, and especially to the seller, to find out why? How are we ever going to achieve anyone’s goals, or meet anyone’s needs, without knowing what they are?

In order to determine what the seller’s objective is, we need to engage in a meaningful conversation, not just our standard presentation. Ask questions, don’t just spew answers. Above all– listen.

There are a few strategies and techniques you can implement to move from the listing presentation to the listing conversation. I’ll share these in another post. For now, I want you to consider the change in philosophy that is require to make it possible. That philosophy comes down to three easy to remember points.

1) I’m not here to “get” a listing. I am here to help.

2) Listen and ask. Don’t just tell.

3) More conversation, less presentation.

Remember those 3 things, and you will be well on your way to having more meaningful interactions with your clients and customers.

Public Relations is Important for Sellers and Buyers of Real Estate

December 6, 2007 | Leave a Comment

Facebook was once the belle of the Silicon Valley ball. Now, not so much.

Much of the recent drop in the favorable popularity of the social networking giant can be traced to the controversy surrounding the release of their advertising platform, Beacon. You don’t need to understand all the details of the Beacon release, but understanding the poor handling of the public relations situation it created could be helpful to you in your real estate transactions.

Beacon was released to much fanfare, but upon further examination very serious concerns were raised about the privacy of Facebook users. Much ado was made about this concern from very prominent people in the Internet industry. At first, Facebook did nothing. It then tried to change the way the program functioned. This didn’t assuage the onslaught of negative press. After many openly questioned why Facebook CEO Mark Zuckerberg was being silent on the whole issue, the negative press had reached its peak.

Yesterday, Zuckerberg issued an apology for the whole mess. Better late than never, I guess.

PR Matters to Sellers

Everyone knows that PR is important to multi-million (or in Facebook’s case, Billion) dollar corporations. There are many jobs and tons of money at stake. PR can be just as important to you if you are buying or selling your home. While you may not have billions of dollars at stake, the reward or loss is significant, nonetheless.

When you are selling your home, you can think of the transaction as one gigantic PR campaign. You want to put the best possible face on your home at all times. This means that you want to convey quality, benefit and value not only through the marketing of the home, but also through the physical appearance of the home. It is ABSOLUTELY CRITICAL that the message conveyed through the marketing of the home is consistent with the physical appearance of the home.

One of the issues central to the Facebook debacle was that the perception of trust and caring that Facebook had spent years building was undone in an instant by one ill-conceived advertising platform. In short, users had come to expect one thing, but were delivered something entirely different. YOU DO NOT WANT PROSPECTIVE BUYERS TO FEEL THIS WAY.

Do whatever you can to put the most positive face on your home at all times. Don’t lie. Present an accurate picture, but make sure that the picture is ultimately consistent with what the prospective buyers are going to find when they view the home in person. Nothing is more frustrating to buyers than arriving at a home to find out that it was not what they were lead to believe it was.

PR Matters to Buyers, Too

PR is important for buyers, as well. This is especially true when it comes time to make an offer. A real estate transaction may be a major financial transaction, but when it comes to someones’ personal home, there is a lot of emotion involved as well. As much as sellers want to make the most possible money on the sale of their home, they also want to feel that their home is being sold to good people who will care for the home in the same way that they did. Buyers should do their best to meet both of these needs.

On the financial side, buyers must show that they are able to buy the home. Having loan pre-approval prior to writing a contract can go a long way to keep sellers fears at bay. Every seller has a little fear that the buyer will not be able to afford the house or get loan approval. Pre-approval can help calm this fear.

During the course of the negotiation, it is good to keep in mind that their will be some give and take. No one wants to sell a home to people who just take, take, take. You are going to have to give a little. You want to be firm, but you want to be as friendly as possible at the same time. It won’t always work, and it won’t guarantee that the seller will be agreeable, but it is much better than the alternative.

Mistakes are OK

Everyone is going to make a PR mistake at one point or another. I think Facebook proved that. Mistakes are OK, as long as you work quickly to correct them and work even harder to learn from your mistake and prevent a similar thing from happening in the future. We can’t be perfect all of the time. We can, however, be vigilant in preventing the same mistake from occurring over and over again.

One way of doing this is listening to people and their feedback. As a seller, you will probably get feedback on your home. You don’t have to follow all of it, but you should listen to all of it. Take it all in, and evaluate whether or not their is something you could be doing better.

As a buyer, you should be listening to the needs of the seller. Try to find out as much as you can about the seller and what they want. Your agent will most certainly be doing this through the seller’s agent. Try to meet the seller’s needs wherever it will benefit you to do so. Remember– you want to make the seller want to sell the home to you. Offering them help when you can is one way to create this feeling.

Remember to Keep PR on Your Mind

No one is exempt from the power of good (or bad) PR. The damage done to Facebook by their recent mishandling of their PR won’t be known for a while. Don’t make a similar mistake. When you are preparing to buy or sell a home, remember the power of PR. Keep it in mind at all times. Doing so will give you the best possible chance to achieve your real estate goals.

Success Depends on Concentration

November 29, 2007 | 1 Comment

Good Calls, Bad Calls, Chicago, Selling Your Home, and Why Context Matters to All of It

November 10, 2007 | 1 Comment

Earlier this morning, I had to drive into Charlottesville to drop off my High School basketball rules test to my supervisor. During my drive, I was listening to one of the latest editions to my music library– The Very Best of Chicago 40th Anniversary Collection. With Chicago in my ears, and officiating and real estate on my mind, I got to thinking about how all of these things are linked by one simple concept– context.

We all know about context. We hear all the time from celebrities or public figures who are reported to have said something, only to come out later and say that they were misunderstood, that everything was taken “out of context.” There is no doubt that context is important. Nothing in life occurs in a vacuum. The context in which an event occurs has a great deal to do with how we interpret that event.

I want to share with you three examples of context, and the tremendous difference it can make. The first is from officiating, the second from the world of entertainment. I want to finish with an example of how important context can be to real estate, especially if you are selling your home.

Good call or bad? Depends. . . Context is absolutely CRITICAL to officiating, especially in basketball. Most fans who watch games just assume that a referee sees plays and makes a call whenever there is an infraction. That simply isn’t so. By rule, any contact between players in a basketball game COULD be a foul. It COULD be. That doesn’t mean that it is. So how does an official decide what to call and what not to call? Simple– context.

A good official watches a play through development, action, and finish. After doing all of that, then a proper call can be made. Sometimes contact that looks as if it is severe enough to cause a disadvantage has no effect at all, and is ignored. The official also has to take into account previous calls in the game. If a certain play has been called one way at the beginning of a game, it should be called that way at the end of the game. That being said, there are times when a call that might have been a great call in the first minute of the game, might not be such a good call in the last minute of a game. Understanding context is critical to officiating a basketball game well.

Chicago’s greatest hits or greatest flops? Depends. . . I confess that Chicago is one of my favorite bands of all time. So what if much of their music was made before I was born. I still love it. The funny thing is, when I was listening to the “Very Best Of” album that I just bought, I was hearing the songs in a totally different context. If you take each of the songs on its own, they are all incredible. The problem is that when you listen to the whole album, the contemporary songs sound very different compared to the more classic songs.

The early hits like, “Saturday In the Park,” “Does Anybody Really Know What Time It Is,” and “25 or 6 to 4,” are juxtaposed against their later hits, “You’re the Inspiration,” “Hard to Say I’m Sorry,” and “If You Leave Me Now.” While the latter are each good songs in their own right, their over-produced and highly-synthesized sound comes across as ridiculous, almost embarrassing, when heard after the richness and complexity produced by the horns and instrumentation of the former. I still like all of them, but the context of the songs helps me appreciate some of them more than others.

Competitive listing or not? Depends. . . In the real estate market, context matters just as much as it does to officiating and music. When you decide to sell your home, there are going to be other homes on the market competing with your home for attention and contract. These other homes provide the context in which potential buyers will see your home. They will compare it to the other homes on the market. Sometimes this can be good, other times, not so good. It all depends.

Because real estate inventories are not static in any given market, the context of your home changes constantly. Let’s say that your home is priced perfectly in line with recent comparable sales and current comparable listings. What happens if, over the course of a few weeks, all the competing listings reduce their prices by 10%? Buyers will now see your house in a completely different context than they did before. Pricing is probably the most important context to buyers, but not always. Location can be just as important. I often work with buyers who say, “I just wish I could take this house and put it over in that neighborhood.” These buyers are expressing a dislike for the context of a home, not for the home itself.

If you want to give your house the best possible chance of selling for the price that you want in the time frame you want, it is important to understand the effect that context can have on your sale.

Remember– nothing happens in a vacuum. If you have any hope of understanding one event, you will need to understand the context in which it occurs. Context isn’t just for public figures or people giving interviews. Context matters to all of us. It matters to basketball referees, it matters to musicians, and it should matter to you if you want to sell your home.

Charlottesville Real Estate September Sales Statistics

October 11, 2007 | Leave a Comment

August was rough, and September wasn’t any better for the Charlottesville real estate market. Below are the charts for the sales in the Charlottesville area in September, and for the entire year-to-date. As always the sales data is compiled from the Charlottesville Area Association of REALTORS MLS.

Let’s take a look:

septsaleschart.jpg

For the month of September, the Charlottesville area saw a 33% drop in sales compared to September of 2006. Ouch. That is after the 30% year-over-year drop in August. The only area that actually saw an increase in sales was the City of Charlottesville, which had 4 more sales.

Now let’s see how the September numbers affected the year-to-date statistics for the Charlottesville area:

septyeartodate.jpg

The sales deficit for the year is holding steady at 22% less sales in 2007 compared to 2006. That makes three consecutive months where the deficit has remained 22% (almost four– in June, the deficit was 23%). If there is some good news here, I guess that is it. If this holding trend continues, it may signal that we are in the bottom of the current dip. Right now, it is too early to be able to tell.

Albemarle is still the only area that has seen a drop in the median sale price at -2%. For the entire Charlottesville area, the median has risen 4.5% so far this year. While that number isn’t exactly spectacular, it is healthy and sustainable, which is a very good thing.

I was hoping that would able to post some Days on Market stats, as the rules have changed around here, but that will have to wait at least another month as the MLS sorts things out.

As we move into the final quarter of the year, the stats are bound to get more and more intriguing as we begin to get a complete picture of the 2007 Year in Real Estate. Stay tuned for more stats.

If you are reading this and have questions about the stats in specific neighborhoods or other areas not covered here, just let me know, I am happy to provide what I can.

[tags] real estate, realtor, charlottesville, albemarle, fluvanna, greene, nelson, market statistics, housing statistics, median home price, home sales statistics [/tags]

I’m More Than a Guy In Stripes or a Big, Blue “R”

October 8, 2007 | 1 Comment

Being that today is Columbus Day, Cathleen Collins wrote a very appropriate post about ol’ Chris, one of history’s greatest salesman. I can most certainly relate to the personal story Cathleen tells. I have been on the receiving end of what I think is strange behavior, only to realize that it is the result of people who are looking at me as a salesperson and viewing me through the lens of their prior experiences.

Her story reminded me of a very valuable lesson that I learned when I first started officiating basketball, and it applies very aptly to my profession as a REALTOR. In order to have any chance at success, every basketball referee must learn very early on that, for better or worse, coaches and players are not reacting to the referee as a person, they are reacting to the stripes. I know that whenever I have an interaction with a coach or player, they are not interacting with Daniel Rothamel, they are interacting with the guy in stripes. They don’t care that I am actually a very nice person who cares very deeply about fairness and honesty, they just see the stripes. Not only that, but they also see all the other people they have ever known who have worn those stripes, both good and bad.

The most successful basketball referees in history are the ones who are able to build a positive rapport with coaches and players. They are the referees who are able to get the coaches and players to see them as more than just a guy in stripes, but to see the guy behind the stripes. That is the very essence of rapport, and it applies to real estate just as easily as it does to basketball.

The best REALTORS are able to get their clients to see them as more than just a salesperson. They are able to make them understand that they care about their client’s best interests, and not just about closing deals. They are able to form a partnership with their clients built on trust. And while it isn’t easy, they always work on the relationship to make it better and more productive.

The advice that Greg gave Colleen is sage advice, indeed. Sometimes it is necessary to ask someone about their experiences and listen carefully to their response. I would also add that it is sometimes necessary to tell people that you care about what happens to them. That is one reason why I like blogging. From my blog, I hope that people will be able to learn a little bit about me before they ever meet me or even contact me. Hopefully, from that information, they will be able to see that I am more than just a striped shirt or a big, blue “R.”

[tags] real estate, realtor, charlottesville, virginia, rapport, officiating, basketball, referee, sales [/tags]

Internet Real Estate Marketing Will Change the Industry

September 26, 2007 | 6 Comments

Check out this article in last week’s edition of the C-Ville Weekly regarding the Internet and its impact on the real estate industry.

In the article, I was quoted thusly:

Realtor and real estate blogger Daniel Rothamel says that while sellers listing their homes on MLS without a realtor do cut into some of the services he offers, marketing a house is just the first step. “Sure, now your house is marketed,” says Rothamel. “But now you’re also responsible for coordinating showings, doing the open houses and negotiating the contract. I think what you’ll see in the future is that the emphasis in real estate will start to shift towards representation, towards agency, as it becomes a lot easier to market property.”

I meant what I said, but I said a lot of other stuff as well that I would like to share here. I think Jim knows the feeling.

The internet has, in fact, made it much easier for people to advertise the sale of their home. It has made it so easy, and so much emphasis has been placed on advertising your home for sale on all the Web 2.0 outlets, that I think people may be forgetting that there is a lot more to successfully selling a home than simply advertising it.

One key component to selling a home, and I wish it would have made it into my C-Ville quote, is pricing a home. You can advertise a home in every outlet know to mankind, but if the price is wrong, it won’t sell. Professional knowledge and consultation with regard to pricing is one of the most valuable services that a REALTOR can offer. This is especially true in the Charlottesville real estate market, where reliable, timely comparable sales data is almost non-existent outside of the MLS.

While we advertise all of our listings in as many places as we can, Internet, print, TV, etc., that is not the only reason that our clients hire us. They hire us because of our knowledge and expertise in the field, and because of the advice and service we can offer them during the course of their transaction.

With all of the emphasis that is being placed on the ability to list a home for sale for free through so many outlets, I hope one of the side effects of this change will be that it will encourage REALTORS to improve upon the skills that make their services truly valuable. In the end, I believe the ease and proliferation of Internet real estate marketing will serve to enhance, not detract from, the value of true real estate professionals across the country.

[tags] real estate, realtor, charlottesville, virginia, c-ville weekly, internet marketing, real estate marketing, web 2.0, disintermediation [/tags]

Bail-Outs, Personal Accountability, and Getting Booed

September 20, 2007 | 3 Comments

refargue.jpgLast week, I told you what I thought about government bail-outs for the real estate industry. Yesterday, the Fed stepped up and took action. What the Fed did was more of a band-aid than a bail-out.

Not to be upstaged, and since politicians are generally moved by their insatiable need to do something, the House of Representatives passed bail-out legislation for homeowners. I expected the House to wait at least a day so that the legislators would get more publicity from the move, but maybe their intention was to be more stealthy with it. Whatever their motivation, I still don’t like it.

All of these federal actions provide and interesting backdrop for a discussion that has been going on at the BloodhoundBlog about the viability of the National Association of REALTORS. Greg wrote an excellent post last night about committees and why they usually fall short of our misplaced expectations. Kris Berg responded with an excellent post describing her own take on the issue. The debate is interesting because it parallels the national goings-on in some ways. While we debate whether or not the NAR is truly an organization that offers any benefit to its members; and while we debate the actions of the NAR, which governs the actions of its members, the Federal Government (an organization to which we all belong, one way or another, like it or not), is busy takings its own highly debatable actions that effect the real estate industry. The beauty is that it is all up for discussion and debate. Allow me to add my own perspective on the issues at hand. . .

Do You Want Learn About Personal Accountability and Bail-Outs? Become a Referee.

A person’s perspective on any given issue is largely the result of that personals personal experiences. Sprinkle in a little bit of the second-hand experiences of others, and, voila! An opinion is born. In this case, my experiences as a basketball referee most certainly color my opinion on the matter. You see, in my job as a basketball referee, I get to experience a very real demonstration of personal accountability every time I blow the whistle (or don’t). Example:

Two years ago, I was officiating a high-school girls’ Varsity game. The game in question was at a school well known for its raucous crowds. Unfortunately, their team wasn’t playing very well that season, barely winning any games. This game, however, they were winning. With 2 minutes left in the game, the home team was bringing the ball up the court when went a pass went out of bounds. My partner blew the whistle and indicated the ball belonged to the visiting team. At this point, I made a MONUMENTAL mistake (two actually). First, I was 100% sure that the visitors had touched the ball before it went out of bounds (mistake 1– I was 100% wrong). As such, I gave this information to my partner. We decided to change the call. I then proceeded to point in the wrong direction (towards the visitors goal–mistake 2). I then had to change the call AGAIN, and point in the other direction. The whole thing looked very ugly. To make matters worse, everyone on the sideline knew the call I made was wrong, including the visitor’s bench (who was also behind by 20 points at this time). I didn’t find out how wrong I was until after the game, but I knew something was up just by the reaction I was getting.

As can sometimes happen with officiating, that one call, one simple out-of-bounds call, destroyed our entire game. The play looked terrible, which hurt the credibility of the crew. The visiting coach went ballistic (understandably) and my partner had to give her a technical foul. This riled up the players. . .it just went on and on. The last two minutes of that game were the longest two minutes of my officiating career. It was horrible.   It was the worst moment in my officiating career (so far).  I had to suffer through the whole thing.  There was no-one to help, no one to turn to, no one to bail me (or my partners) out of the mess I had created.

More importantly, it is a moment I will never forget.  You can bet your bottom dollar that I learned a lot from that experience.  I have applied those lessons in my other games so that I can avoid having another similar screw-up.

. . .Back to the Real Estate Industry

What does this have to do with the real estate industry?  It’s simple– sometimes, we need to screw up.  We need to make mistakes, we need to be hurt.  Suffering real, direct consequences is one the fastest ways to learn something important.  When I am on the basketball court, the consequences of my actions are immediate, and they sometimes aren’t pretty.  I’ve been roundly booed, I’ve been screamed at, I’ve had very not nice things said about me.  Sometimes those consequences were warranted, sometimes they weren’t, but experiencing them has helped make me a better basketball official.

If the federal government simply relieves foreclosures by offering assistance, what lesson is learned?  How are people going to know when they have done something wrong if we turn around and make everything right again?  I fully understand the desire to step-in and help people who are suffering, but going through a foreclosure isn’t going to kill anyone.  It certainly will not be pleasant, but everyone will survive.  There are times when the best thing you can do to help someone is to do nothing at all.

I also don’t blame the Federal government for getting us into this mess.  Getting here was a collective effort.  It took a little bit of greed, over-exuberance, and mistakes by a lot of people to put us into this situation.  Now, we are charged with learning from those mistakes, avoiding greed, and working to avoid a similar situation in the future.  As a student of the economy, and the causes of the Great Depression, you can rest assured that Dr. Ben Bernanke is working hard to learn from the mistakes that were made in the past and avoid anything remotely  similar in the future.

So what are you going to do?

[tags] real estate, realtor, charlottesville, virginia, house of representatives, federal reserve, bernanke, FHA, basketball, officiating, referee [/tags]

The Charlottesville Area is More than Charlottesville and Albemarle

September 17, 2007 | Leave a Comment

This is me in the latest edition of Abode in the C-Ville Weekly.  The purpose of the article was to expose people to the idea of looking at real estate in the more rural areas that surround Charlottesville and Albemarle as potentially better long-term investments.

Most of the attention in our area has always been focused on Charlottesville and Albemarle (heck, my personal site is titled “Charlottesville Area Real Estate”).  Truth be told, however, the outlying counties (Fluvanna, Albemarle, Louisa, et. al.) have always provided a very attractive alternative to living in Charlottesville and Albemarle.  They have been attractive because of their relative affordability.

The contrast in price between Charlottesville/Albemarle and its surrounds was quite stark a few years ago.  The first buyer client that I ever worked with came to me looking for a home in Albemarle.  For the home he was seeking at the price he could afford, Albemarle had 4 homes listed in the MLS.  Fluvanna, on the other hand, offered 30 homes.  Where do you think he bought a house?

That gap is now lessening, however.  As the market became hotter and hotter, prices rose dramatically in the more rural counties.  While those rural counties still tend to be more affordable, for a number of reasons, the gap has shrunk to the point that now people have a real choice to make when they come to the area.  The spillover from Charlottesville and Albemarle has lead to economic growth in Fluvanna, Louisa, and Greene especially.  This growth has made these areas more attractive to people who previously would only have considered living in very close proximity to Charlottesville.  Growth on the west end of Richmond has also made Fluvanna and Louisa attractive to people who may work in Richmond, a market that didn’t really exist 3-5 years ago.

Is one area a better long-term investment than another?  That question is much more difficult to answer, since there are vast differences within the counties themselves in addition to those differences in relation to each other.  The real estate boom that the Charlottesville area has experienced recently has certainly changed the dynamics of the market.  That C-Ville Weekly would even do feature story on real estate in the rural counties is just confirmation of that fact.

[tags] real estate, realtor, charlottesville, virginia, fluvanna, louisa, greene, albemarle [/tags]

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