From the category archives:

Industry Issues

Why we don’t need more professionalism among REALTORS

February 10, 2010

If you want to start a debate among baseball purists, bring up the designated hitter.
If you want to start a debate among Realtors, bring up professionalism.
Frankly, I’m sick to death of both discussions.
I really think that, as an industry, we need to move past the whole “we need a higher degree of professionalism in real [...]

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Some marketing advice for Realtors: Use your voice

October 2, 2009

Some people watch referees and think that the only time they are really doing officiating is when they blow the whistle.  Nothing could be further from the truth. One of the lessons that the best referees learn very early is that the most critical tool a referee has is not the whistle, but the voice.
Use [...]

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Let referees show you how to set expectations for communication

September 3, 2009

Communication is a key part of your business.  Most of the negative feedback you ever get in your business can probably be traced back to some sort of communication issue.  
As I was thumbing through my basketball rulebook recently, it occurred to me that referees do a good job of setting the communication expectations of [...]

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Relationships matter. Act accordingly.

May 20, 2009

It never ceases to amaze me how similar being a Realtor is to being a basketball referee.  I’ve got a pretty big officiating camp coming up this weekend, so I guess I have basketball on the brain, but another similarity struck me this week as I was wandering around the blogosphere. . .
As [...]

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Thursday, 4/30/09 brings us dueling webinars. Whose side are you on?

April 28, 2009

Apparently the stars are aligning this Thursday, April 30th at 10:30 AM PST (1:30 EST).
At that time, you have not one but TWO great real-estate related webinars from which to choose. Both of them are ABSOLUTELY FREE!
This first of the webinars will feature yours truly. I’ll be sharing my experiences as [...]

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Seth Godin talks about broken stuff. He could have mentioned the real estate industry, too.

April 21, 2009

I came across the following video of a Seth Godin presentation as a result of a post on his blog. The video is about 20 minutes long, but as is the case with Seth Godin, it is worth every minute of your time:

Seth Godin at Gel 2006 from Gel Conference on Vimeo.
Sure, Seth didn’t [...]

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“I don’t want to be sold,” doesn’t mean, “don’t sell me anything.”

April 14, 2009

I want you to take a moment and read that title a few times, seriously. I’ll wait. . .
. . .got it? It’s important. Especially if you make a living selling homes.
Salesmanship is always going to be a part of our industry. And by “salesmanship,” I mean the ethical, [...]

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Real estate search is messed up, just look. . .

January 31, 2009

So the folks at OnBoard Informatics are having a little contest surrounding their newly-released Lifestyle Search engine. They wanted folks to submit their visions for the future of real estate search. I made a video to illustrate what I think is wrong with the way an average real estate search is conducted, and [...]

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In which I respond to the Notorious R.O.B re: “Community” et al.

January 13, 2009

Rob Hahn is an incredibly smart guy. More than just smart, he is very sharp. He wrote an excellent post about the Gary Vaynerchuk keynote presentation given during Inman Connect NYC ‘09. That post, and the comments that it generated, are well worth your time.
I started to write a long [...]

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Whuffie BLOWS MY MIND

January 12, 2009

Every once in a while, when I’m researching or just casually browsing, I come across an idea that really gets me excited.  That happened today.
I was checking out all of the great blog posts out there about Inman Real Estate Connect NYC ‘09, and many of them were about the awesome keynote presentation by Gary [...]

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